Success Story
Discover now how we TRIPLED our sales at ourolux in just 120 days.
Discover now how we doubled Ourolux Controlled's revenue in just one period 120 days.
The Client
Ourolux is a B2B2C company, a sales leader in the LED lighting sector, with over 30 years of experience. Specializing in sustainable and innovative solutions, it faced the challenge of launching the Controlled line and sought positive results at points of sale (POS).
Why the Ourolux looked for us?
Ourolux already had another marketing agency, but the results were not up to expectations. This impacted the revenue of the Controlled line and resulted in high inventory levels without turnover at the POS. Our goal became clear: drive the growth of Ourolux.
Strategic solutions that we implement.
We conducted a detailed study of Ourolux - Controled's figures, aligning our methods with the company's goals. Together, we drew up an action plan that included:
Media Campaigns
We use Google Ads, Facebook and Instagram to increase the visibility of the Controlled line.
Campaigns for E-commerce and Physical Stores
We focus on generating demand, stimulating stock turnover at POS.
Support Material
We develop resources for the specialized sales team of the Ourolux Controlled line.
Material Creation
We produced a landing page and video material that demonstrated the use of the Controlled line in everyday life to achieve greater impact on the end audience.
Landing Page
Results achieved
In just 120 days, we have achieved impressive results:
We tripled sales in 120 days
We doubled the goal in record time.
Increase of 42,1% in sales of the entire Controlled line
The campaigns exceeded Ourolux’s expectations.
Opening of new POSs
The support material helped our team win over clients who had been trading for years.
Reduction of 36% at the entry barrier of POS
The sales success of the Controlled line attracted POS, strengthening the relationship with the company.
Buyback in 72% of distributors
The demand for the Controlled line encouraged repurchases by a large portion of Ourolux customers.
Online sales
The Controlled line quickly became a huge success on marketplaces such as Mercado Livre, Amazon and Shopee.
THE largest company of lighting market from Brazil needed help.
When launching a new line of smart lamps, Ourolux faced some challenges:
Launch and promote the Controlled line on the market
Encourage your POS to invest in the new line of lamps
Generate new demands, stimulating the repurchase of POS
Attract new representatives
Increase revenue by 100% with the Controlled line
With these improvements, our partnership with Ourolux - Controlled continues to bear significant fruit and demonstrates our commitment to customer success.
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