The Client
THE Southern Cross University offers undergraduate, postgraduate and technical courses.
The Southern Cross is one of the largest colleges in Brazil, with more than 1,000 poles.
THE main objective was to generate demand for leads for the hubs to convert into enrollments.
The challenge of Southern Cross.
Generate leads for a regional audience within 10km of the hub, with a specific profile (Over 18 years old, who have finished high school and are interested in undergraduate and postgraduate courses).
Strategic solutions that we implement
We created regional campaigns with a 10km limit from the hub and through social media we were able to segment the ads to appear in:
People over 18 years of age
Interest in undergraduate and graduate studies
Interest in colleges (competitors);
Interest in courses (Pedagogy, Entrepreneurship, etc.);
Some of the materials developed.
Campaigns and Social Networks.
Let's talk?
Talk to our experts
